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With Christmas preparations increasing stress for almost a third of the UK’s residents, Vilnius is offering UK travellers a more relaxed way to enjoy the festive season. This festive season, Vilnius is challenging visitors to complete a marathon as slowly as possible, turning its decorated streets, cosy cafés, and festive stops into routes designed for noticing rather than racing.
This Christmas, Vilnius is inviting city residents and visitors from the UK to slow down and enjoy the festive season at a more relaxed pace. Recognised as one of Europe’s most beautiful Christmas destinations, the compact and walkable Lithuanian capital is turning into a route for the Slowest Christmas Marathon on 12–13 December.
The slower approach comes at a time when Christmas can bring its share of anxiety in the UK. According to a 2025 survey, 30% of British women and 20% of British men say they find Christmas stressful. With festive preparations picking up pace, Vilnius offers a chance to step away from the rush and enjoy the season at a more relaxed pace.
“Christmas has become a season of rushing from one thing to the next. We wanted to turn that idea on its head. In Vilnius, you can take your time – the city is compact, the distances are short, and there is no need to hurry. It offers sparkling lights of its UNESCO-listed Old Town, warm cafés tucked into historic courtyards, and the magical glow of the tree in Cathedral Square. So why not make the slowest marathon possible?”
The Slowest Christmas Marathon’s idea is simple: the slower you walk, the less you rush; the less you rush, the more Christmas magic you notice. With people taking 10% fewer steps in winter, there is good reason to keep moving: walking 7,000 steps a day has been associated with a 22% lower risk of depressive symptoms compared with 2,000 steps.
Open to city residents and visitors with no registration required, the routes will range from 3 km to 42.195 km, with 10 km and 21 km options in between. Digital maps, available until 3 January, will lead participants through decorated streets, cosy cafés, and details easily missed at a faster pace.
During the main weekend on 12–13 December, selected stops will offer small surprises and perks, with prizes waiting for those who complete their route along the required stops.
Alongside Vilnius’ main Christmas attractions, the routes will lead visitors to lesser-known corners of the city. Stops include Senatorių Pasažas (Senators’ Passage), a historic courtyard with a popular cinnamon bun, and the Užupis Cat, a small sculpture in the city’s bohemian district. Even the streets have surprises, with routes passing through Žiemos (Winter), Šerkšno (Frost), Sniego (Snow), and Elnių (Deer) streets.
“The Slowest Marathon ties into our Christmas campaign, which borrows the style of a nature documentary to introduce a newly discovered human species: the Christmas Walkerus,” said Eglė Girdzijauskaitė.” They look like everyone else, but their behaviour is distinctive. They walk slower, notice more, and choose the interesting route over the shortest one. And the best part? You’re not born a Christmas Walkerus. You become one simply by coming to Vilnius and allowing yourself to slow down.”
The marathon is part of the "Christmas in Vilnius" wider festive season, which opens on 28 November with the annual Christmas Tree Lighting. The Christmas Market in Cathedral Square will run from 28 November to 27 December, Vilnius once again transformed into a winter wonderland, with buildings draped in thousands of lights and festive decorations.
While this year's Christmas program is already outlined, the design of Vilnius' award-winning and iconic Christmas tree remains a closely guarded secret. Previous trees have ranged from fairy tales and birthday cakes to clocks and more traditional designs, surprising residents and visitors alike with an original artistic vision from designers.
All four digital routes for the Slowest Christmas Marathon will remain available until 3 January for those visiting later in the festive season.